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JOY Mark
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| The JOY mark is a symbol of authentication intended
to establish a brand identity of Yamanaka lacquerware. The JOY mark
is given only to high-grade products manufactured from natural wood
within the production site with essential Yamanaka techniques, such
as real lacquering and real gold lacquer art. The JOY mark is Yamanaka's
certificate of assurance for the high quality and grade of Yamanaka
lacquerware. |
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■Development
Concept
To combine the joy of modern life with lacquerware
- aiming at developing an original high-grade, quality brand
based on the traditions of Yamanaka lacquerware while preserving
the essential sense of lacquerware nurtured in the climate of
Japan.
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